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How Technology Can Help You Increase Your Customer Satisfaction
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Codescrum
5 min readFeb 12, 2020

Believe it or not, technology nowadays plays a leading role in Customer Satisfaction, as well as Customer Experience. This modern concept of Customer Satisfaction first emerged as a core consideration of marketing in the 1950s, but over the decades, it has steadily grown in importance, before reaching its current peak.

Now, the question is, how can you orient technology in the right way at your company, whether you have a B2C or B2B model?

First, let’s talk about what actually Customer Satisfaction means.

What is Customer Satisfaction?

According to the Cambridge Dictionary, Customer Satisfaction is a measure of how happy customers feel when they do business with a company. This is different from Customer Experience, (CX) which is the sum of all the interactions a customer and a company share throughout their working relationship.

Now, we believe these 5 steps could help you to increase your customer satisfaction rates:

1. Communication is Everything!

It is a must to speak the same language, and by language, we mean to set certain protocols for communication with your client. Try to get to know your customer by talking and asking them which…

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Codescrum
Codescrum

Written by Codescrum

We make the unthinkable possible by understanding our client company’s problems, envisioning how software solves them and delivering the right result.

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